Our Volunteers are Your New Customers and they are the Best Customers!

Australia’s Volunteering community of 5.9 million SUPERSTARS love to shop locally and they support those businesses who support their activities in their communities. Our program is a great way for you to spread your community support.

It’s so much better than a sign on the fence or a donation. It’s all upside as Volunteers are Loyal, Local, Influencers and most of all Deserving.


People who loyally serve the benefits of others are the type of customer every business wants. If you're loyal to them, they will be loyal to you.


Local businesses live and die by how well they turn local customers into regular clients. Supporting local volunteers is a fantastic and simple way to ensure the success of your business.


Volunteers make decisions that effect 100's of people each and everyday. When they are acknowledged and respected they make an awesome addition to your marketing team.


People who serve the greater community deserve our gratitude. Show you care about our awesome Volunteers by making them feel special.

Partnership Benefits...

When you market your business through the Firefly Marketplace, you only pay when a Volunteer scans your unique QR Code in store.

Our program is performance-based.

That means you’ll enjoy:

  • No upfront Marketing costs
  • Customers wanting to shop at your business
  • Fixed acquisition costs
  • Zero wasted advertising spend
  • Flexibility in campaign design
  • Hyper-Local sales activity
  • Wide community reach
  • Social Impact Reporting & Validation
  • Supporting Volunteers directly

No costs until after our Volunteers have shopped in your store.

Jump on a program that works with you

Build your own marketing campaigns based on the growth you seek and the type of customers you want.

Discounts & Rewards

You can attract Firefly members by rewarding "Social Volunteering Kudos" with incremental discounts levels or you can sponsor Exclusive Rewards by contributing goods and services that are in surplus.

Manage Your Campaigns

Whether you are looking for a few extra customers or to capture the masses, you can set your own discount levels, minimum spends, frequency of offers and how many offers you'd like your community to take up.

Pay On Success

Don't spend on speculation, spend on results! There is a standard marketing fee that you pay once you make the sale. Part of your marketing cost supports the organisations that support you.

Customer Reporting

Every customer transaction is validated by your unique QR Code scan, in store. Every month we produce a statement of account based the number of in-store scans you receive. Your success helps build communities.

How Volunteers engage with your brand

Volunteers visit our marketplace and find your offer.

They view the details of your offer and visit you in store to redeem it.

They scan your unique QR Code to transact, assosiated with your Firefly account.

The scan links the discount level you define with the achieved “Social Kudos” of the volunteer.

Our Volunteer discount program is backed by social impact

Have you ever offered customers “discounts or specials” to help move goods and services? Of course you have! By supporting our Volunteers through discount shopping offers you can say thank you for the good they do, introduce your business and give them a reason to become loyal customers.

Discounts & Rewards

You can attract Firefly members by rewarding "Social Volunteering Kudos" with incremental discounts levels or you can sponsor Exclusive Rewards by contributing goods and services that are in surplus.

Set Your Guidelines

Having the flexibility in how customers shop is a real upside. You can set guidelines like, minimum spend, type of offer or even what days discounts are available.

Pay On Success

If you want to ensure your marketing and advertising spend is effective, don't pay for it until after you get a result

Social Impact

Firefly acknowledge your marketing spend and discount as contributions to social impact. We provide certificates that say thank you with each discount purchase you honor.

Our Volunteer Rewards & Experiences Program

Our Volunteer Rewards Program allows volunteers to exchange their time directly for sponsored rewards.

So if you have surplus, redundant or excess stock, or you have time that you are not profiting from, why not use this surplus to partner with Firefly and help us create some unique experiences and offers for the amazing world of volunteering.


If you have surplus inventory, like empty seats, run out stock or discontinued lines or maybe you have some spare time, you can exchange it for high level promotions through the marketplace


You have total control over the discount levels you offer or the rewards you support the community with. Set 3 different discount levels, minimum customer spend and the even days you'd like customers to visit.


Every contribution you make to community, whether it's advertising spend, product discount or sponsored experiences, get acknowledged with a Firefly ESG Social Impact Credit.


Don't spend you profit on advertising for new business loyalty. Our program let's you use your products and services as tools to grow your bottom line.

Partner with Firefly


Share your spare by offering our Volunteers event tickets, or work with Firefly to develop a Money Can’t Buy VIP Experience.


Give back by sponsoring a unique Master Class or AMA Session for the best Volunteers, your fans, to meet & spend time with the idols they love.


Create the Ultimate “Thank you” gift for hardworking & deserving Volunteers and help support a Volunteering Revolution.